Benoit Bourguignon

Graduate degree Corporate Finance
Black Belt Lean 6 sigma
PhD student in marketing



Trainer and Lecturer on various topics:

  • Trademark in B2B
  • Sales management
  • Understanding of the sales process 
  • Supply negotiations with customers
  • Client profitability
  • Motivation and performance
  • Territory management
  • Recruitment and selection of the sales team members
  • Balancing priorities
  • Extraordinary Customer Service
  • Leadership and management

Other experiences

  • Teaches Sales management at Université du Québec à Montréal
  • More than 20 years experience as Sales Representative, Sales and Marketing Director and Sales Vice-president to many very large corporations based in Canada, Usa and Mexico.
    • Website design
    • Kiosk organization and participation to a dozen tradeshows In new York city, Chicago, and Charlotte (NC)
    • Public relations and publicity strategy
    • Important growth of profitable sales
    • New market segment development
    • Manufacturing rep and sales team management
    • etc...
  • Role play in assesment center
  • retail store owner for 5 years
  • radio journalist for 11 years

Volunteer activities

  • Vice-president Sponsorship and Communication of the MBA association of Quebec representing more than a thousand members
  • Organization of corporate events for dozen of participants LKN3838réduit
  • Content management on social networks such as Facebook, LinkedIn and Twitter
  • Member of the Board of directors of Collège Charlemagne, a school with close to 1500 students
  • Participation to a commitee to award grants to doctorate candidates